Skills & Competencies for Retail Store Department Manager

Retail Store Department Manager job profile

JOB SUMMARY for Retail Store Department Manager

Oversees merchandising and staff in a department.

JOB RESPONSIBILITIES for Retail Store Department Manager

May have keyholder responsibilities. Responsible for department retail sales staff training, assignments, and scheduling.

Retail Store Department Manager SALARY RANGE

BASE 50%
$49,060
TOTAL 50%
$50,180
Job Level
M00
Job Code
SM15000239
Education/Degree
High School Diploma or Technical Certificate
Reports To
Manager or Head of a Unit/Department

Retail Store Department Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Retail Store Department Manager skill and competencie below to view definitions.

8 hard skills or competencies (industry competencies) for Retail Store Department Manager

1 Industry Competency – Retail Industry
Proficiency Level -2
Skill definition-Applying comprehensive knowledge of retail principles, inventory management, pricing strategies, and consumer behavior to effectively manage and operate retail businesses.
Level 1 Behaviors
(General Familiarity)
Describes the application of upselling, cross-selling, and closing sales techniques in retail operations.
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Level 2 Behaviors
(Light Experience)
Conducts research on current and upcoming distribution channels tailored to a specific product category.
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Level 3 Behaviors
(Moderate Experience)
Analyzes consumer buying patterns and trends to predict product and service demands.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages KPIs to assess the effectiveness of retail sales strategies and promotional methods.
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Level 5 Behaviors
(Mastery)
Designs and executes customer segmentation and personalization techniques to deliver tailored marketing promotions.
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2 Industry Competency – Merchandising
Proficiency Level -2
Skill definition-Strategically planning, executing, and managing product merchandising, pricing, and promotions to increase customer engagement and maximize revenue.
Level 1 Behaviors
(General Familiarity)
Defines the legal and ethical considerations for merchandising, such as product labeling requirements.
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Level 2 Behaviors
(Light Experience)
Assists in arranging product assortments and displays to optimize space and enhance brand visibility.
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Level 3 Behaviors
(Moderate Experience)
Conducts regular store visits to ensure proper product allocation, replenishment, and pricing.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages performance metrics to evaluate the effectiveness of merchandising strategies.
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Level 5 Behaviors
(Mastery)
Champions the adoption of advanced analytics and predictive modeling tools to optimize inventory turnover.
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3 Retail Store Department Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Store Department Manager
Proficiency Level - 4
5 Competency for - Retail Store Department Manager
Proficiency Level - 5

3 general skills or competencies (Job family competencies) for Retail Store Department Manager

1 Job Family Competencies – Training and Development
Proficiency Level -2
Skill definition-The process of improving the job performance of an individual or group through structured and planned training sessions.
Level 1 Behaviors
(General Familiarity)
Describes the concept and components of training development programs.
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Level 2 Behaviors
(Light Experience)
Collects training feedbacks and prepares evaluation reports regarding learning outcomes.
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Level 3 Behaviors
(Moderate Experience)
Compares internal and external training vendors to identify supplements to existing training programs.
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Level 4 Behaviors
(Extensive Experience)
Demonstrates best practices and standard operating processes for training needs evaluation and development.
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Level 5 Behaviors
(Mastery)
Designs and implements communication and feedback loops to inform pre and post-training performance.
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2 Job Family Competencies – Promotion
Proficiency Level -2
Skill definition-Developing and implementing promotional activities to attract and increase the awareness of customers in buying products.
Level 1 Behaviors
(General Familiarity)
Describes the significance of brand image development to promotion efforts.
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Level 2 Behaviors
(Light Experience)
Documents information needed for promotional activities such as product details and features.
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Level 3 Behaviors
(Moderate Experience)
Generates reports that outline customers’ interest levels and questions asked at various events.
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Level 4 Behaviors
(Extensive Experience)
Leads market research studies and evaluates findings to understand customer and market opportunities.
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Level 5 Behaviors
(Mastery)
Creates engaging promotions including deals to encourage target market purchases.
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3 Retail Store Department Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Store Department Manager
Proficiency Level - 4
5 Competency for - Retail Store Department Manager
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Retail Store Department Manager

1 Core Competencies – Financial Acumen
Proficiency Level -1
Skill definition-Obtaining financial information and applying financial understanding to foster sound judgment and correct business decisions.
Level 1 Behaviors
(General Familiarity)
Describes the differences between bookkeeping and accounting.
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Level 2 Behaviors
(Light Experience)
Applies techniques to maximize profit and minimize losses that affect our business's financial status.
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Level 3 Behaviors
(Moderate Experience)
Handles challenges and unexpected budgetary issues and adheres to corporate policies.
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Level 4 Behaviors
(Extensive Experience)
Develops clear financial vision to guide employees in achieving organizational purpose and goals.
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Level 5 Behaviors
(Mastery)
Creates strategies to reach critical financial goals and business objectives.
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2 Core Competencies – Budgeting
Proficiency Level -1
Skill definition-Applying specific policies, tools and practices to plan and prepare projected revenues, expenses, cash flows, and capital expenditures.
Level 1 Behaviors
(General Familiarity)
Describes the concepts and principles of budgeting operations.
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Level 2 Behaviors
(Light Experience)
Assists in developing and improving budgeting models, plans, and strategies.
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Level 3 Behaviors
(Moderate Experience)
Compares planned budgets vs. actual expenditures, identifies, reports, and explains variances.
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Level 4 Behaviors
(Extensive Experience)
Determines system capabilities and needs to improve the process for financial budgeting.
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Level 5 Behaviors
(Mastery)
Develops financial models to support the strategic improvement of our budgeting processes.
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3 Retail Store Department Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Store Department Manager
Proficiency Level - 4
5 Competency for - Retail Store Department Manager
Proficiency Level - 5

Summary of Retail Store Department Manager skills and competencies

There are 8 hard skills for Retail Store Department Manager, Retail Industry, Merchandising, Retail Operations, etc.
3 general skills for Retail Store Department Manager, Training and Development, Promotion, Inventory Management.
11 soft skills for Retail Store Department Manager, Financial Acumen, Budgeting, Planning and Organizing, etc.
While the list totals 22 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Retail Store Department Manager, he or she needs to be proficient in Financial Acumen, be proficient in Budgeting, and be proficient in Planning and Organizing.

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